Optimising digital publishing costs – and sales

Germaine Greer stated on Radio 4 that e-books ‘should cost pennies’1, but is this consumer ideal a realistic possibility? Ms. Greer proffered that digital publishing doesn’t require the bulk of traditional publishing costs, perhaps unaware that printing...

Tipping point, as eBook sales outstrip traditional print

The recent announcement that eBooks now outsell printed volumes has been interpreted as a pessimistic outlook for the publishing industry¹. But rather than a “death knell”, this is a signal that consumers are ringing in changes to which publishers must rapidly...

The flat future of electronic reading

The future wasn’t meant to look like this. According to e-book evangelists, freeing the book from its paper format was going to herald a new era of reading. Physical book sales would wither and e-book sales soar as a new generation of reader, converted by the...

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